ARE YOU BUYING CHICKEN OR BEEF FOR YOUR PET?

Think your pet’s allergies are a big problem? Well here is a bigger problem:

A new published study shows that many pet food brands contain unspecified animal parts aka mystery meat that aren’t listed on the labels. We are talking brands from your veterinarian all the way down to grocery store brands. (which ironically enough are owned by the same companies)

  • Of 17 pet foods tested, 14 contained meats that were not written on the can
  • Pedigree dog food labelled ‘with beef’ had more chicken and pork than beef
  • Hill’s Prescription Diet R/D Feline Weight Loss and Cooperative Gourmet Terrine with Chicken and Game appear to contain no and 1% chicken DNA respectively, contrary to expectations.
  • Popular brands contain high quantities of meat that is not on the label including tins of ‘beef’ that are really up to 63% chicken. – dailymail.co.uk

 

The pet owner is paying more money trying to purchase beef for their pet, as it is a more expensive protein source, but in reality is really going home with chicken, which is a cheaper ingredient.

“If your pet looks grossed out while eating canned pet food there’s a likely reason: DNA testing has found that several popular brands of pet food contain unspecified animal species, as well as bizarre proportions of beef, chicken and pork that are not explicitly identified on the product labels” – Discovery.com

“The study, which was conducted by researchers at the University of Nottingham and published in the journal Acta Veterinaria Scandinavica, looked at 17 popular wet pet foods for both dogs and cats in U.K. supermarkets. They found that 14 of those brands contained cow, chicken and pig DNA—but none of the brands listed the animals explicitly on the label. Of the seven products that displayed the phrase “with beef,” only two had more cow DNA in them than combined DNA of chicken and pigs.” – TIME.com

“A major finding was the relative abundance of proteins from unspecified animal species in 14 of the 17 products. Amongst these 14 samples, bovine, porcine and chicken DNA were found in various proportions and combinations but were not explicitly named on the product labels. With two products (“Encore Chicken Breast with Brown Rice” and “Chappie Original”), the detection of chicken DNA only was consistent with their declared chicken contents. Two products (“Hill’s Prescription Diet R/D Feline Weight Loss” and “Cooperative Gourmet Terrine with Chicken and Game”) appear to contain no and 1% chicken DNA respectively, contrary to expectations.” – truthaboutpetfood.com

Think about it for a moment. The pet owner is paying more money trying to purchase beef for their pet, as it is a more expensive protein source, but in reality is really going home with chicken, which is a cheaper ingredient.

And the real kicker is that if your poor pet is suffering from an allergy or food intolerance to a certain protein source, you may be unknowingly feeding it to your pet!

“Full disclosure of animal contents will allow more informed choices to be made on purchases which are particularly important for pets with food allergies, reduce the risk of product misinterpretation by shoppers, and avoid potential religious concerns.”- senior author Kin-Chow Chang

This is a classic case of the manufacturers cutting corners at the pet’s expense. Here is where we, the pet parents of the world, need to demand more transparency from the pet food industry. Full disclosure of animal contents!

For more info on the study, head on over to Truthaboutpetfood.com

Rodney Habib

An educated, informed and well-researched community of pet owners can only put more pressure on the pet food industry to be better! When pet owners know better, they will only do better!